If you’re spending all your time blogging and have very little in the bank to show for it, you may be taking the wrong approach and you are a victim of some blogging mistakes. Whether you blog on your own, or blog for someone else, there are plenty of factors to ensure a profitability. Not knowing enough about what it takes to make it as a professional blogger, or making the wrong choices can hinder your success.
Everyone who blogs think they’re going to earn enough money so they can quit their day jobs and retire in style. It’s a nice thought. Realistically very few people make hundreds of thousands of dollars blogging each year. It’s not a stretch to earn a livable wage as a blogger, however.
Even, blogging itself has become a major source of income to many, thanks to the evolution of social media and the successful bloggers from whom many have become enticed.
You will hear people say you should do it for the passion, but in recent times, while a few still say it, many have given up on that idea. Most bloggers are now into it for the money.
While a lot do it for the money, many are towing the wrong path, expecting to get the right results, which is an aberration.
Even if you have Adsense account and your blog is relatively new, there is a high possibility that your ads account would be frustrating, due to the fact that your traffic is low, you don’t have loyal readers yet etc. But after reading these 9 most common blogging mistakes, I believe your eyes would be open to why you are not earning as a blogger.
1. The Biggest Among All Blogging Mistakes: You’re Not Giving It Enough Time
Blogging takes time. If you’re starting your own blog or your pay is contingent upon traffic, please know you’re, not a failure if you don’t have thousands of hits and page views in the first few months. Very few bloggers become overnight sensations.
How can you gain immediate traffic if no one knows you’re around. You have to build up a community first. Read up on traffic building techniques and become involved in other like-minded communities. You’ll find a slow steady rise in traffic helps to build buzz. Promoting a blog is a full-time job in itself.
If you blog for someone else and your employer expects heavy traffic immediately out of the gate, find articles and blog posts on building traffic and help him to realize this doesn’t happen right away. If you’re starting a brand new blog, chances are it is not going to earn any money for some time. If your pay is contingent on traffic, remember you’re only going to be earning pennies for at least the first few months, and probably sometime after that.
2. You Are In The Wrong Niche
If you are not in a niche where you are having fun, there is a high possibility you would fail (sorry to say).
If you came into blogging because of one famous entertainment blogger, consequently jumped into that niche, with time, you’ll realize you are not enjoying yourself if you’ve got no passion for entertainment blogging.
Blogging is lucrative when you enjoy doing it. This way, you’ll be creative to generate ideas that would yield a profit.
All you need to do is to find something you love doing. No niche is bad. Some might look more profitable than others but if you are enjoying it, you’ll get people to like you and in no time, you’ll have made yourself an authority and a trailblazer.
Your niche should be one you can easily perform even when you are half asleep. When you find that area, never let it go. Jumping into a wrong niche is another of serious blogging mistakes.
3. You Are Not Working For The Right People
So here it is. If you are only earning a portion of revenue or traffic bonuses, you are not going to earn much money, especially if it is a new blog. And even more especially if it is a name or brand no one has ever heard of.
As noted above, blogs do not make money off the bat. Your client or employer may have a genius idea, but that doesn’t mean squat if no one knows about it. Before accepting any jobs for revenue or traffic bonuses find out how much revenue the blog is receiving or projected to receive and how much traffic is coming in, or predicted. Do the math before you agree to the job and you won’t waste your time stocking a blog with content for little or no money. If you wish to earn a living as a blogger, try applying for salaried positions or gigs offering you a flat fee. If you are expected to promote your blog, in addition to writing, make sure that is included in the price. You can’t expect to make a living as a blogger by blogging for someone who pays chump change.
4. You Lack Resources
I hear some people say they don’t have a laptop to blog with, they don’t have a modem with which to connect, they lack finance to subscribe etc.
With these excuses, how do you want to outshine one who is always online?
I wanted to give a guy a job to work for my client since I won’t be available. To my surprise, he asked me to tell my client to pay him upfront so as to enable him to buy data. I found that ridiculous but I still cared and wanted to help. So, I obliged but my client refused and we ultimately gave it to somebody else.
How do you handle running out of data and abandon your blog for another 3 weeks because you do not have data? If you need a laptop, smartphone or any tool to help you blog right, do get it. And how? The answer is “Get a job”. It’s more effective blogging if you have a job that funds your blog before you start making the profits.
5. You Are Not Using The Right Advertising Formula
Monetizing a blog is tough. It takes years of studying your community and other communities in the same niche.
If you are monetizing your own blog learn about your community. Are they clickers or buyers? What are their interests? What sorts of products are they most likely to buy? What do they search for what search terms did they use to find your blog? Play around with the different types of advertising until you learn which types bring in money and which types don’t.
It’s not enough to slap up some ads, you will also need to learn something about your demographic.
6. Zero, Poor or Wrong Publicity Method
If you blog and don’t publicize, then I wonder who would read your posts.
Entertainment bloggers tend to spam Facebook groups, but that’s not easy or advice able for niche bloggers because the traffic won’t be targeted.
So publicity is very pertinent, but the method of publicity is very crucial too because you need to take your contents to a market where it is needed. Imagine publicizing an Agriculture blog to a mobile phone and tech community. You’d lose cash, waste precious time and be frustrated ultimately.
So, identify the particular market where your content is needed. Do not just start an ad because your friends are doing it, understand the need for your readers and meet it.
7. You Are Not Doing Enough Shameless Self Promotion
Bloggers self-promote; if they do not no one would know about their blogs. It is not enough to post only, however. Successful bloggers take advantage of social networks, forums, guest blogging opportunities and more in hopes of raising awareness to their own blogs. There is a difference between self-promotion and spam. If you want folks to become interested in you and what you do, join in the conversation rather than spam with links.
8. You Are Following The Crowd
If you came into blogging because of someone who made a lot of money, you are likely to do this because you will follow his rules and his rules alone.
However, the very first rule of blogging is that Blogging has no rule. Stop following peoples template and find what works for you. Your style should be your style.
I’m not saying you shouldn’t adopt people’s style, but you should make sure they are working for you, once they don’t, forget them, there is no rule to blogging.
Develop your style and don’t religiously follow their style because again there is no law. Copying someone’s blogging style is another serious issue among blogging mistakes.
9. You Are Not Rendering Services
You can make more money rendering Blog Services than from ads.
You will get paid from what firms would call consultation. People will contact you and ask you to tell them how you do things. You will get paid designing blogs, adding some codes to templates, domain registering and setting up, and many other services.
If you are not rendering services then you are losing a lot. Create a page on your blog telling your readers services you render and, post on twitter and on your Facebook wall services you can render and you will start getting requests in no time.
It can be anything, you can offer to update blogs for people ( 15 posts at $50 for 5 blogs would give you $250) and that is cool money for a start, and the interesting part is that you can use the same content (if it is an entertainment/news blog) for your own blog with only a little changes.
You can do a lot of things, just be creative and see the cash start trickling in. Just try to avoid these blogging mistakes.
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You may also like to read: 15 Ways to Drive Traffic to Your Blog for Free
To Your Success.